Evaluation

When i got this brief it took me a while for me to get any ideas and think of anything. It took ages and i didn't really know what ideas to go with. Even research wasn't helping, nothing was working out right!

So after sitting there and actually thinking and doing layout and all the shit ideas that come straight to your mind first. I actually thought of something.. I found my logo, finished my logo and then it all came together nicely. Was in class when was was having a discussion and it ended in me getting an idea to do an iPhone or and iPad app for the memorial site. And in the end it all worked out well.

I decided on the app, an advert for the app. I did them both and thought they was both well and they both looked and was aesthetic pleasing. Because the website is already live and i was trying to aim to do something different i didn't want to be to complex and tad boring like there site so i had to do something not to extreme because the events was extreme enough but something to contrast the idea of the future but moaning. 

I think my overall outcomes have worked out very well. The app looks like an app, the advert was perfectly done but you get a good feel of what is needed and how it potrayed on the iPad and i will be uploaded one of the iPhone shortly to my portfolio online. Have enjoyed a something different and something difficult for branding and think it was worth the effort that was need to be put in.. Was a branding exercise what has loads of possibilities but i think i chose the right one for this current time where everything is going digital. 

I used the survival story to quote my app

here's the link for the video - http://www.911memorial.org/images-videos/video/stories-survival-and-loss-0
i wish i could of included the video to my app but i just didn't know how to do it!

The loading screen to the app as you click on it. This comes up first! I created the logo for the memorial because didn't want to take the normal 9/11 memorial.
The current app is complete and will be filming the TV ad for the app shortly. I think the app has come together nicely with a page on every part of what they have on the website and then they have a timeline of the attacks told by the survivors with quotes in them.

Here's screen shots of a few more pages below. I'll link the PDF to this page so you can get a good concept of the app and then once the ADVERT is complete i will upload the video!

 These 4 above was the first ideas i came up with for a book cover. I don't think any of them worked so i went back and thought the iPad idea was much better. Now it has come together, i am so happy!

There you go, a few screen shots that will feature on my Advert for the app.

Sorted my logo.

I found this imagery online after searching the american flag on so many different web pages. I wanted an american flag with like a scared, broken look and i thought this was the most perfect to add typography too.  I brought the image into photoshop and just wanted to add a certain bit of text.. so i narrowed it down to september 11 memorial instead of the full title.

I did so many different copies of the logo with different font, different kerning and different leading. Here are the example below:

Then after talking with the tutor and listening to his advice i narrowed it down to one and chose to do the logo i have below. Using Times New Roman, a basic font but with the contrast of the flat they work very well together. After looking at previous logo's in America i think this could work because it users there precious flag, national colours and something very big in America's history. Give off more than one feeling just from the logo.

iPad Preview

After drawing it up on paper i tried a layout design on photoshop and tried making it look like an actual iPad with the screen design and the screen quality!I think it would look very well and it would work its just the case of watching the tutorials i got gave to me by Luke Vickers and Greg Bramhall and working out how to set this up on my computer. I have to download CS5 first before getting on with this.

First visual of the app i may produce..

Using the corporate styling of the 9/11 memorial and using that as the loading page after you've clicked onto the app.. think it could work well because the colours are nice, they work well and are appealing!

Going to have links to Obama's speech, videos of 9/11 etc..

Links to pages.. 

• YOUR EXPERIENCE
• YOUR IMAGES
• FIND SOMEONE FALLEN

Excited for the prospect of this..

Think the app would benefited if clean, symbol and very aesthetically pleasing

ipad 2

size of iPad 2..

influential -

9.50 in (241 mm) (height) 7.31 in (186 mm) (width) 0.346 in (8.8 mm) (depth)

Idea Changed!

doing iPhone and Ipad app for an interactive book linking to website etc..

Updates daily, new links.. new images..

Including upload your own, upload your memories etc!

think this will work!!!